Hidracolor

Hidracolor has been created to cover the needs of hair color professionals. Its unique system is based on a blend of micro active pigments which include hydrolyzed wheat protein, rice amino...

Hidra Styling Finishing Gel Maximum Hold HIDRA STYLE GEL is a maximum hold gel with conditioning wheat protein giving your hairdo the control it needs for holding all day long. With HIDRA...

Hidracolor has been created to cover the needs of hair color professionals. Its unique system is based on a blend of micro active pigments which include hydrolyzed wheat protein, rice amino...

HIDRACOLORPLEX reinforces the bonds of the hair, for a perfect internal structure, which makes the hair look soft and shiny. -Creates a protective film on the hair fiber that helps reduce the...

Hidra Silk Lotion  Super Shine  Innovating lotion with silk proteins, panthenol and jojoba oil moisturizes and conditions hair giving it incredible shine. Thanks to the...

 HIDRACOLOR ZERO is an ammonia-free coloring system that, thanks to its protein components of honey, Respects the hair structure and protects the scalp. Covers gray hair, leaving a natural...

Deepshine Blue Conditioning Powder Lightener is formulated for off-scalp use and enriched with sea oak, hydrolyzed keratin and safflower oil to infuse hair with luminous shine. The dust-free...

Deepshine White Luminating Powder Lightener is a marine-enriched, dust-free lightener powerful enough for fast off-scalp highlighting, yet gentle enough to be used for on-scalp applications...

Wella Color Charm Powder Lightener is controlled reliable lightening action. Protecting oil system helps to lock in moisture. Great for all on- and off-the-scalp application techniques and provides...